Andrew Wilkinson sat down with Alex West, CEO of Swoop Holdings to discuss challenger telco Swoop Holdings including the ongoing regional expansion of fixed wireless broadband, the successful integration of its eight recent acquisitions, it's ongoing success in NBN and much more.
Thanks for meeting with us today, Alex. To start with, can you give us a brief overview of Swoop?
Swoop is a challenger in the internet and telecommunications industry. We operate under two distinct brands: Swoop and Moose Mobile.
Swoop is a premium provider of residential and small business broadband. We deliver our services primarily over our fixed wireless broadband network, which covers underserved areas in regional Australia. It’s important to note that we focus on regional and rural areas but not remote locations. We’re also an NBN reseller, again focusing on the more underserved outer metro and regional areas but providing national coverage.
We strategically deploy our infrastructure in areas where NBN has not laid fibre and doesn’t plan to provide it for several years. The NBN publish their rollout plans, allowing us to plan our infrastructure rollout and marketing efforts effectively.
Moose Mobile is our mobile phone offering that we acquired late last year. The brand caters to price-conscious consumers, emphasising affordability and quality customer service.
For those who aren’t familiar, what is fixed wireless broadband?
Fixed wireless broadband is a type of internet connection that delivers high-speed internet to homes and businesses using radio signals transmitted from fixed base stations or towers. Instead of relying on physical cables like traditional broadband, fixed wireless provides a radio link between our broadcast towers and the customer’s location, making it a flexible and efficient way to bring internet access to areas where laying cables might be impractical, costly or where the cables or copper wire are unreliable or don’t provide adequate performance. This is regularly the case in in rural and regional areas where services, including the NBN, rely on copper wires that are 40, 50, and sometimes more than 60 years old.
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